Canon 5D Mk IV (Full Frame DSLR)

Description

Canon 5D Mk IV (Full Frame DSLR)

The default stills camera.

The 5D Mk IV remains the baseline for commercial photography at Kingsize. Reliable, consistent, and widely understood, it’s the camera most shoots can be built around without complication.

For higher resolution or hybrid video workflows, step up to the R5 or R5 C. For pure stills, this is often the better, simpler choice.

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Why it’s here

• 30.4MP full frame sensor
• Reliable, consistent image quality
• Familiar Canon colour and handling
• Fast to deploy with no setup friction
• Strong value for everyday commercial shooting

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Optical viewfinder + screen

The optical viewfinder gives a direct, uninterrupted view of the scene.

Combined with the rear screen for live view and playback, it offers a simple and effective shooting workflow that many photographers still prefer over fully electronic systems.

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Where it works best

• Fashion and editorial stills
• E-commerce and catalogue production
• Portrait and studio work
• General commercial photography
• Shoots prioritising stills over hybrid output

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Why people still choose it

• Known files and predictable results
• Seamless integration with EF lenses
• No learning curve for most crews
• Stable, dependable performance across long shoot days

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Upgrade path

• R5: higher resolution, mirrorless workflow
• R5 C: hybrid stills and cinema production

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Lens ecosystem

Full access to a wide EF lens range:

• Canon EF stills lenses
• Zeiss CP.2 cinema primes
• Canon cine lenses

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Positioning

A dependable, no-surprises stills camera.

Lower day rate reflects age, not capability.

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Kit includes

• 1x Canon 5D Mk IV body
• 32GB memory card
• Card reader
• 2x batteries
• Battery charger
• Case